Email statistics sheet by industry
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SHEET
Compare your email performance with the standards in your industry
In this sheet, you will find all the essential statistics to analyze your open and click rates adapted to your industry.
Indeed, it is not easy to interpret the KPIs of your email campaigns without taking averages into account. These averages differ depending on your company’s business sector. Rely on recent, segmented averages to draw the best conclusions.
Email statistics in many industries
A successful newsletter first requires satisfactory open and click rates, meaning above the statistics for your industry.
In this sheet, you will find statistics for the following industries:
Food industry
Associations, government and NGOs
Insurance
Automotive & Transport
Banking & Financial Services
Construction & Real Estate
Education
Energy & Environment
Manufacturing & Industrial Services
Software & Online Services
Marketing & Advertising
Computer Hardware & Telecom
Media & Publishing
Consumer Products
Retail & E-commerce
Healthcare & Biotechnology
Consumer Services
Business Services
Sports & Leisure
Tourism
Email marketing
Email marketing is still the main communication channel for your marketing and digital marketing teams.
Create your emails easily from one of the high-performing templates with the email editor to prepare your communications in just a few minutes. Depending on the goal of your email, you can quickly set up newsletters, automated campaigns, autoresponder emails or content updates generated directly from your RSS feed.
It becomes easy to optimize your conversion rates with the native integration of the A/B testing feature to increase the number of opens, clicks, and leads generated.