45 minutes to tap into the full potential of your content!

We tend to use our content only once. A webinar remains a webinar, an article remains an article, and a white paper remains a white paper. That’s a mistake! We often think about using our content at time T but never about reusing or repurposing it. Yet the benefit brought by repurposing your content is significant: time savings for marketing/sales teams and multiplying entry points to reach as many people as possible.

Often underused, your rich content can become a real goldmine if used wisely. In this webinar, discover how to repurpose your content to boost your SEO and marketing automation. Become an expert in content strategy and develop effective marketing automation workflows to boost your results.

Stéphane Couleaud, founder of Webmecanik, and Charley Bouzerau, SEO project manager at Semji, are the hosts of this webinar.

On the agenda:

Content repurposing: what is it?

Identify your high-potential content

Grow your content with marketing automation

Integrate your content into marketing automation workflows