GDPR compliance: the emailing checklist for marketers

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CHECKLIST

Benefit from Webmecanik’s support for your GDPR compliance

The General Data Protection Regulation (GDPR) came into effect on May 25, 2018. Since that date, a number of actions have had to be implemented in your company to comply with the new regulation.

Your marketing actions must also be slightly modified to respect your visitors’ personal data. But what are these changes?

You use email in your marketing strategy, so follow this checklist to become GDPR compliant:

transparency on data collection, retention and use transparency on data collection, retention and use
contact consent contact consent
right to be forgotten and data portability right to be forgotten and data portability
processing of sensitive data processing of sensitive data
cookie consent cookie consent
legal notices legal notices