Download this must-have guide to start your marketing automation journey.

Blog
Webmecanik Automation Update – August 2018
2 min read

Webmecanik Automation Update – August 2018

Contents of the Automation update – August 2018

We are pleased to inform you of the release of the new version of your Webmecanik Automation software!
It includes Mautic versions 2.14.0 and 2.14.1 as well as additional contributions from us.
You will find new ways to use the email channel with RSS to Email and email reply managementrecurring campaigns and many other things.
Also note that the entire campaign and segment system has been redeveloped to drastically improve calculation performance. No changes on the interface side, calculation speed multiplied by 100.

Feature list

Campaigns

  • A new campaign action allows you to restart the contact at the beginning of the campaign! Useful for a birthday campaign for example.
  • Segment within your campaign based on the contact’s UTMs thanks to a new campaign condition.
  • Your contacts can now jump from one campaign branch to another with a new campaign action!
  • In your Sales Automation campaigns in particular, you can now automate the relationship depending on whether your contact has replied to you or not! Read the tutorial.

Channels

  • RSS to Email: You can set up emails with content automatically generated from one or more RSS feeds! Read the tutorial.

Reports

  • New data source for your reports based on UTMs. Create simple reports based on this!

Thanks to the Mautic team for the progress on many features and bug fixes in addition to our work.

Continue exploring articles

Initiative zero carbon email

#ZeroCarbonEmail: Set an Expiration Date for Your Emails

Discover the email expiration date feature to ensure your communications don’t remain stored after they become obsolete.

An intelligent summary of your sales opportunities 🪄

Discover our new intelligent opportunity summary feature to get a clear recap of the actions to take in just a few seconds.

Feature

Speed up the creation of your emails and landing pages with AI 🪄

Write, improve, or translate your content in one click with AI built directly into your email and landing page editors.

Strategic guide: mastering Lead Nurturing for conversion

Lead Nurturing is not just a series of automated emails. It is the art of maintaining a relevant conversation with your prospects until they are ready to buy. This guide gives you the keys to structuring campaigns that turn interest into revenue. 1. The diagnostic phase: lay the foundations Before writing a single line, you […]

Folder Management: The Organization Your Team Has Been Waiting For! ✨

Emails on one side, campaigns on another, segments scattered everywhere… What if everything could be organized in one place? Introducing our new folder management feature.

Feature

How to track the performance of your marketing messages?

Introduction  You are already a well-established player in your market. Your target audience is clearly defined, your marketing channels are in place, and you may even have already audited your past actions. But one question remains essential: are your marketing messages really performing? Whether it is email, WhatsApp messages, SEA campaigns, social ads, or SMS, […]