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geek and SME boss: close encounter of the third kind
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geek and SME boss: close encounter of the third kind

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The usual misunderstanding between web “pros” and SME bosses: one talks about “SEO,” “WordPress,” or even “JavaScript,” while the other just wants to find new customers by making the best use of the Internet channel.

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The Annecy software publisher Webmecanik, taken over by its managers

After 10 years of sustained growth, the software publisher Webmecanik is taken over by its management. Sophie Panot becomes Chairwoman and keeps her role as CRO (Chief Revenue Officer), Norman Pracht remains Managing Director and David Coutelle, Technical Director. The ambition of the three managers to consolidate Webmecanik’s position as the go-to player in marketing […]

2023 Retrospective at Webmecanik

Let’s take advantage of the start of this year to look back at 2023. This retrospective reviews the key events at Webmecanik over the past year, the business and economic context, as well as a contextual approach to our sector of activity, which has inevitably been impacted by national, European, and global economic news. An […]

Webmecanik acquires CRM software vendor GRC Contact

Interview: find out why Webmecanik is acquiring CRM software vendor GRC Contact  Webmecanik, the leading French marketing automation software vendor, is continuing its acquisition-led growth strategy with the purchase of a new company: GRC Contact. With several hundred customers, this company based in Aix-en-Provence has been offering CRM software to businesses since 2010.  After the […]

2FA, double factors authentication: protect yourself and your data

As you may have already noticed, multiple factors authentication is now widely used to log in to your favorite personal and professional applications. Even though you find it annoying, it protects you and your data that so we should learn to understand and love it ?. In this article, we will review in a simple […]

The CNIL declares Google Analytics illegal

On February 10, 2022, the CNIL delivered its verdict following complaints from an association (NOYB) against a website operator. The latter was transferring collected data to the United States through its use of Google Analytics. What does this decision mean for the future of Google Analytics? How can you continue to analyze your website’s performance? […]

2021, A RETENTION RECORD FOR WEBMECANIK

The Webmecanik teams are very happy, and so are its customers! The figures are impressive: 100% of employees remained engaged, 6 new positions were created and more than 96% of subscription revenue for the Webmecanik Automation SaaS software was renewed. +33% revenue, above targets  Subscriptions to Webmecanik Automation and Webmecanik Academy software now account for […]