Using a CRM is essential in your sales strategy. Likewise, a marketing automation solution has its place in your marketing automation strategy. In 2021, the challenge is to combine these two tools to maximize your results. You use Microsoft Dynamics CRM and are looking for marketing automation software? Are you looking for two solutions that work perfectly together? Discover Microsoft Dynamics CRM & Webmecanik synchronization.
Microsoft Dynamics (MSD) is a particularly powerful CRM. It is packed with features and possibilities, enough to satisfy all your salespeople.
Webmecanik Automation is a French marketing automation solution based on an open-source technology, Mautic. Many features are already available and updates are made very regularly.
Combining the two therefore brings together a large number of features to create a very powerful tool suited to your needs and use cases.

How Microsoft Dynamics CRM & Webmecanik Automation synchronization works
The synchronization of Microsoft Dynamics CRM with Webmecanik Automation synchronizes the management of leads, contacts, companies, and contact activities in both directions. Thus, your data recorded in either solution will be transmitted to the other solution in real time.
The extra benefit of the integration between Microsoft Dynamics CRM & Webmecanik Automation: the security of your data
In 2021, data is worth gold. Its security is a real challenge. For Microsoft, it is essential. In fact, in 2018 they became the first major public cloud provider to be certified as a health data host. Microsoft Dynamics CRM therefore offers you the option of storing your data in the cloud or on your servers.
Webmecanik Automation stores your data on secure servers in France, fully compliant with the GDPR. The combination of these two solutions guarantees the security of your data.
Microsoft is also one of the most comprehensive and most widely used software suites in the business market (Windows, Teams, Word, Excel, etc.); while continuing to leverage this complete ecosystem through the CRM, Webmecanik fills the missing piece for the marketing team!
Download the summary table of the fields included in this synchronization and all the features.
