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AutomationDay, the event dedicated to marketing automation & CRM

Is AutomationDay back on October 3, 2023?

AutomationDay is your event dedicated to marketing automation and CRM topics.
Every year, many experts come together to discuss the following topics:

  • Marketing automation ⚙️
  • CRM?
  • Tips and tricks ✔️
  • Good vibes?

This year, brand representatives from WinboundEMDay and Webmecanik will take the stage for this new edition of AutomationDay.

On the agenda:

  • Keynote with a surprise guest
  • The importance of CRM in a Marketing Automation and Sales strategy
  • Major email trends in 2023
  • How to combine Marketing Automation and AI?

Register here to discover the detailed program for the day and attend all sessions.

AutomationDay in 3 key points

+ 300

Participants

2

Talks on the themes of social media and emotional marketing

3

Talks on the themes of social media and emotional marketing

A unique event in France

AutomationDay is the first event in France to talk about Marketing Automation, its practice, its benefits and its tips. It brings together all B2B and B2C marketing managers in France who want to deploy a marketing automation strategy in their company.

To make this day even more impactful, we welcome the best MarTech companies on two themes: sales & marketing automation! Talks, dedicated workshops, virtual booths and networking are in the spotlight for a full day

Experts at the service of your strategy

Every year, many experts collaborate and offer their expertise through workshops and talks, crafted from scratch thanks to their hands-on experience. Emails, social media, marketing automation, CRM… find all the digital topics throughout this day

Replays are available

Replays of all the talks are available: find all the tips and information shared during these webinars.

Blog articles about AutomationDay

Marketing automation & customer experience: Webmecanik talks at AutomationDay 2020!

In this particular year, the entire Webmecanik team was delighted to be able to participate in the organization of the online version of AutomationDay, the most important conference dedicated to marketing automation in France. The 2020 edition, the one of all records, had as its theme the customer experience. High-profile speakers came to share their […]

Strasbourg celebrates the 10th anniversary of Email Marketing Day

On May 22 and 23, Email Marketing Day celebrated its 10th edition at IRCAD (Institute for Research Against Cancers of the Digestive System). AutomationDay, partner of the event, brings you its recap of the event! EMDAY is the only event 100% dedicated to Email Marketing.  Here is what caught our attention:  Email marketing at the […]

The 5 highlights of AutomationDay 2023

For its seventh edition, the AutomationDay 2023 event took place on Tuesday, October 3, 2023 and brought together nearly 300 people throughout the day. Two conferences and three workshops, around the themes of Marketing Automation and Sales, punctuated this day full of insights, which took place on the Livestorm platform. From 10 a.m. to 4:30 […]

Grow your web agency with AutomationDay!

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Sell and retain customers with Adwords and marketing automation

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Inbound marketing and content ROI, golden goose or fool’s gold?

In 2008, the term Inbound Marketing left its mark on the world of digital marketing. A new way of thinking, a new approach, to address a new paradigm. It was finally time to move from mass communication to more personalized, more targeted communication. The leitmotif? Deliver the right high-quality, relevant content, at the right time, […]

Webinars & marketing automation: automate your customer engagement

Since discovering it, we have understood the power of webinars as a marketing tool. We believe they are a major weapon for lead generation, as well as in a lead nurturing strategy. For those who may be unfamiliar with it, the webinar is a contraction of “web + seminar”. In other words, it is the […]

Recognizing and leveraging cloaking in SEO

In SEO, techniques come in shades of gray. From “White hat” for the “risk-free” strategy to “Black hat” for the SEO swashbucklers riding the waves of search engines. When talking about SEO in France, we can essentially focus on Google; the other search engines only provide a small source of traffic compared with the effort […]

How to integrate sales teams into your marketing automation strategy?

The synergy between the marketing team and the sales team is no longer enough to be truly competitive. Currently, the use of highly qualified leads is essential for the effective performance of your sales force. Therefore, you need to find all the relevant and essential information about your potential customers. All these steps are therefore […]

What if we stopped talking about marketing automation?

“Doing marketing automation”; This is often how many marketing experts approach the nurturing phase of a digital strategy. Is that really reasonable? It is time to bring some order to our vocabulary! Our clients ask us to “do marketing automation” at every turn. Yet, this often reflects confusion between a tool and a practice. Confusion […]

AutomationDay 2020 – customer experience in the spotlight

See you on October 6, 2020 for the only French day of the year dedicated to Marketing Automation! Would you like to learn more, share, and improve your skills on the topic of marketing automation? This event is for YOU!  AutomationDay is a day of conferences, workshops, and meetings aimed at digital marketing professionals.  This […]

Blog Digital, partner of AutomationDay 2020!

BLOG DIGITAL, your new media outlet for web marketing news  BlogDigital.fr is an online media outlet covering all the latest web marketing news and also publishes best-practice articles in digital marketing. Here is a selection of 5 useful articles published on BlogDigital.fr:  CRM software: which is the best?  What is the link between SEO and […]

Looking back at AutomationDay 2021

Each year, AutomationDay brings together, over the course of one day, the players in marketing automation and, more broadly, marketing innovation! For this edition, four themes were highlighted: marketing automation, content marketing, growth marketing, and data! Here is what I took away from this day full of learning and meetings!  Morning sessions  Isabelle Garcia: let’s […]

The 7 key takeaways from the AutomationDay 2022 day

The AutomationDay 2022 event took place on October 4 and brought together nearly 500 people who took part in three conferences and four workshops around the themes of Marketing Automation and customer relations.  From 9 a.m. to 5:30 p.m., renowned speakers followed one another to share the latest digital marketing trends. Led by the masters […]