Download Webmecanik's email statistics chart by industry

In this document, you will find all the essential data to analyze your opening and click rates adapted to your sector. 

It is not easy to interpret the KPI’s of your emailing strategy without taking into account the averages. These averages differ according to the sector of activity of your company. Use recent and segmented trends to draw the most accurate conclusions.

 

Email statistics across many different sectors 

In this chart, you will find the statistics of the following sectors: 

  • Agriculture
  • Associations, government and NGOs
  • Insurance
  • Automotive & Transportation
  • Banking & Financial Services
  • Construction & Real Estate
  • Education
  • Energy & Environment
  • Manufacturing & Industrial Services
  • Software & Online Services
  • Marketing & Advertising
  • Hardware & Telecom
  • Media & Publishing
  • Consumer Products
  • Retail & E-commerce
  • Health & Biotechnology
  • Consumer Services
  • Business Services
  • Sports & Leisure
  • Tourism

A successful newsletter is first of all to have a satisfactory opening and click rate, therefore stay informed on the statistics of your sector.

Email marketing

Email marketing is still the main communication channel for your marketing and digital marketing teams.

Create your emails easily from one of the powerful templates with our email editor to prepare your communications in only a few minutes. Depending on the purpose of your email, you can quickly set up newsletters, automated campaigns, autoresponder emails or content news directly generated from your RSS feed.

It is easy to optimize your conversion rates with the native integration of A/B testing functionality to increase the number of opening and clicking rates and improve lead generation.