Download this must-have guide to start your marketing automation journey.

Blog
New feature: track and optimize your sales margin
2 min read

New feature: track and optimize your sales margin

From now on, sales reps and sales managers can enter and track their sales margin directly from their CRM. This strategic data enriches your analysis and allows you to make better-informed decisions to optimize your sales performance.

Analyze your opportunities from a new angle

Make strategic decisions based on precise data

A feature designed to support your sales performance

Analyze your opportunities from a new angle

You now have a clear view of the profitability of your opportunities. To do this, all you need to do is enter the sales margin value when creating or updating your opportunities. This key data will then allow you to easily identify the most profitable opportunities and focus your efforts where it really matters.

With this approach, you optimize your time and resources, ensuring that you always invest in the most strategic opportunities. This allows you to adopt more precise and more effective sales management, for even more tangible results!

Make strategic decisions based on precise data

With this new feature, no more making decisions blindly! Thanks to a detailed report and clear indicators, track changes in your sales margin in real time. 

You will benefit from a complete view of the profitability of your opportunities, be able to analyze trends in your won and lost deals, identify high-value companies, and uncover optimization levers to adjust your strategy.

And for even more effective analysis, you can choose between a comparative chart or a detailed table to view your statistics however you prefer!

A feature designed to support your sales performance 

Sales margin is not simply an additional figure, it is a strategic lever for optimizing your results. 

Why enter and track your sales margin in Webmecanik Pipeline? ?

✅ Easily identify the most profitable opportunities
✅ Track changes in the profitability of each company in real time
✅ Refine your strategy by focusing on profitability rather than sales volume
✅ Maximize your profits by targeting high-value opportunities and companies

With this more precise view of your opportunities, you gain in efficiency and profitability in your sales approach. Your team will then be able to make better-informed decisions, manage their sales cycles more precisely, and optimize their conversion rate!

Try this new feature now!

This feature is available for users of the PRO and Enterprise plans of Webmecanik Pipeline. 

For more information on using this feature, see our support article right here.

Continue exploring articles

An intelligent summary of your sales opportunities 🪄

Discover our new intelligent opportunity summary feature to get a clear recap of the actions to take in just a few seconds.

Feature

Speed up the creation of your emails and landing pages with AI 🪄

Write, improve, or translate your content in one click with AI built directly into your email and landing page editors.

Strategic guide: mastering Lead Nurturing for conversion

Lead Nurturing is not just a series of automated emails. It is the art of maintaining a relevant conversation with your prospects until they are ready to buy. This guide gives you the keys to structuring campaigns that turn interest into revenue. 1. The diagnostic phase: lay the foundations Before writing a single line, you […]

Folder Management: The Organization Your Team Has Been Waiting For! ✨

Emails on one side, campaigns on another, segments scattered everywhere… What if everything could be organized in one place? Introducing our new folder management feature.

Feature

How to track the performance of your marketing messages?

Introduction  You are already a well-established player in your market. Your target audience is clearly defined, your marketing channels are in place, and you may even have already audited your past actions. But one question remains essential: are your marketing messages really performing? Whether it is email, WhatsApp messages, SEA campaigns, social ads, or SMS, […]

Why are email statistics essential to your strategy?

Let’s be honest: when we talk about email marketing, we often think about the subject line, the design, the header, or even the famous CTA. But statistics? They are sometimes pushed into the background… until the moment when we ask ourselves, “But actually, did anyone really read this email?” That is the beginning of an […]

Statistics