Following the enthusiasm for the Webmecanik Marketing Automation software, I need to put in place a few mechanisms and automations so I can share the information with more people.

Let’s share a Webinar

I therefore decided to set up Webinars presenting the benefits and value of implementing Marketing Automation mechanisms and a strategy.

normanfaitdeswebinaires

Does that make you laugh too?! However…

However, it’s an opportunity for me to take advantage of a great Webinar tool GoToWebinar that will handle the setup, registrations, and follow-ups for such an event for me.
I’m delighted to see that all of this can be organized very easily, personalized enough but not too much, for a well-oiled process!

Webinar integration with Webmecanik!

Cherry on top!
I can sync my Webmecanik account with GoToWebinar.
I get segmentation with my prospects.
I get simplified follow-up and thank-you campaigns.
I get automatic scoring and simplified contact management based on their level of engagement.

It’s your turn to try it

So yes, I invite you too to join my first GoToMeeting Webinar campaign managed from Webmecanik to discover this fantastic Marketing Automation software!
Registration below. Here are the dates of the upcoming sessions:

Topic: make the most of the 99% of visitors who do not convert on your site with Marketing Automation
See you very soon for a new Webinar.

Continue exploring articles

GUIDE: Marketing email tracking and CNIL compliance (GDPR)

Understand everything about email tracking and the CNIL's new recommendations to remain GDPR compliant while continuing to effectively manage your campaigns.

GDPR 07/05/2026

Strategic guide: mastering Lead Nurturing for conversion

Lead Nurturing is not just a series of automated emails. It is the art of maintaining a relevant conversation with your prospects until they are ready to buy. This guide gives you the keys to structuring campaigns that turn interest into revenue. 1. The diagnostic phase: lay the foundations Before writing a single line, you […]

21/01/2026

How to track the performance of your marketing messages?

Introduction You are already a well-established player in your market. Your target audience is clearly defined, your marketing channels are in place, and you may even have already audited your past actions. But one question remains essential: are your marketing messages really performing? Whether it is email, WhatsApp messages, SEA campaigns, social ads, or SMS, […]

13/08/2025

Why are email statistics essential to your strategy?

Let’s be honest: when we talk about email marketing, we often think about the subject line, the design, the header, or even the famous CTA. But statistics? They are sometimes pushed into the background… until the moment when we ask ourselves, “But actually, did anyone really read this email?” That is the beginning of an […]

Statistics 11/08/2025

CRM and marketing automation: how to (finally) align Sales and Marketing teams?

The opportunity no one asked for In 2025, the crisis of confidence persists in our economies. This crisis of confidence makes acquiring new customers long, complex, and uncertain. As in every crisis cycle of a system based on the continuous growth of sales of goods and services. In too many French companies, the pattern repeats […]

07/08/2025

How to increase your ARR with marketing automation?

In an ultra-competitive SaaS environment, growing ARR (Annual Recurring Revenue) is more than a goal: it is a condition for survival. Yet most actions are focused on sales teams or paid acquisition. What if your ARR also depended on your ability to automate and intelligently orchestrate the customer journey? Marketing automation is not limited to […]

09/07/2025