Automation Day 2020: Customer experience under the spotlight

See you on October 6, 2020 for a full day of online sessions focused on Marketing Automation!

Do you wish to learn, share and improve your skills on the topic of marketing automation? This event is for YOU!

AutomationDay is a day of conferences, workshops and meetings for digital marketing players. This edition will be 100% online and also free this year! A great opportunity to discover the Marketing Automation ecosystem and to enrich your knowledge in the field thanks to a high quality content

Our favorite topic: Marketing Automation

Integrated into inbound marketing strategies already well established in France, marketing automation was the number one priority for marketers in French companies in 2018 (State of Inbound Study, Hubspot, 2018).

Marketing Automation enables you to automate tasks and accompany your customers and leads throughout their purchasing process, from acquisition to retention, thanks to automated scenarios. This strategy addresses to main challenges, such as the generation of sales opportunities, customer relationship marketing and customer loyalty.

A new online event experience

This year, AutomationDay's team chose to completely digitalize the event. A decision that guarantees that the event will take place even during these uncertain times, and that everyone will be able to plan ahead while preserving the safety of participants and staff members.

Our partner Inwink provides you with a powerful and innovative platform to offer you an outstanding online experience. Through your account, organize your day as you wish:

exchange live with the participants,
make appointments with the partners and speakers present on the D-day,
create your workshop schedule,
participate in conferences...

A real asset to communicate and promote exchanges between professionals, even at distance!

Customer experience at the heart of your marketing strategy

Once again this year, AutomationDay offers you the opportunity to explore a theme that will have a great impact on your strategies: customer experience.

Today more than ever, the customer experience is at the heart of the marketing challenges of the most innovative companies. A real differentiation factor, it is becoming the primary criteria for customers.

93% of customers are more likely to buy products from companies that offer excellent customer service. Hubspot

84% of companies working on improving this area are seeing an increase in revenues. Dimension Data

To satisfy customer personalization needs, Marketing Automation is the perfect tool. Sending the right message, at the right time and via the right channel, allows brands to bring the consumer experience beyond a website, e-commerce or physical store. A subject that makes sense for this unprecedented online edition and that will bring an even stronger impact to this day!

A tailor-made program

Morning: High-level talks to introduce this learning day with headliners, experts in marketing automation & customer experience. Live conferences. (To be announced)

Afternoon: Put together your own personalized workshop program. Depending on your profile (marketing, sales, technical) and level of expertise (discovery, expert), access the know-how of our partner network on various topics around the practice of marketing automation and customer experience. (To be announced)

A meeting and exchange place: To encourage B2B discussions and meetings, even at a distance, you will have access to a networking module. Discover new practices, new actors, surprising new softwares and success stories.

>>>> Save your seat registering now.