Landing page
Creating and uploading landing pages has never been easier. In just a few minutes, you can choose templates optimized for conversion and have pages ready to integrate your lead acquisition process. You can also design your own page templates.
Take a look at your page preview, test it or set up an A/B Testing to improve your lead generation rate.
Forms
By creating customized forms in a few clicks, you convert anonymous visitors into directly registered and segmented leads in your database.
Very simply, choose the information you want to collect about your visitors and enjoy many customization features such as multi-page forms, automated filling of fields, social media login, exclusion of spam with the reCAPTCHA and progressive profiling .
Finally, automatically trigger actions at their submission: autoresponders, commercial notifications, resource download, CRM synchronization, etc. And all this directly connected to your automated marketing campaigns!
Progressive profiling
Native and innovative functionality of our forms, this is the key for you to collect more and more qualified data on your contacts, while making sure you do not collect information that you already know.
Activated with a simple click, you can automatically hide the fields of your forms which you already have the answer, and suggest new fields for them. Thereby, you qualify your contacts, segment even more relevant information and improve the quality of your customization!
Tracking
Record the behavior of anonymous website visitors and get all their historic once they are converted into leads. For your identified contacts, enrich their profile with their navigation infos to know even more about their desires and their expectations. You know where they come from and what they see.
Tracking the behavior of your contacts gives you an important advantage to your segmentation and the creation of your campaigns. You know what message to address to which person based on one’s behavior. You can also trigger many actions based on their interactions.
Call-to-action
The use of marketing automation software is the assurance of pushing your contacts in their decision cycle. Thanks to forms, landing pages, web and mobile notifications, emails, SMS and all communication channels, you are guaranteed to offer the right calls to action (CTA) to the right contacts and at the right time, whether visitors, prospects, customers or ambassadors.
A/B Testing
One of the best ways to increase your conversion rate is to set up an A/B Testing strategy. You simply and quickly identify what works better with your audience, apply your improvements, and increase your conversion rates.
Thus, by applying A/B Testing on your emails or landing pages, you can increase your opening, clicking and submitting forms rates. Create your own variations, choose the winning criteria that you want to target and see the result!
Pop-up notifications
Capture your visitor’s attention with pop-up windows, the guarantee of serving them a call-to-action on a silver platte.
With pop-in notifications integrated into your site, you can always highlight on your web pages a link, a form or an information. With the ability to set up multiple formats (banner, module, etc.), you trigger the notification at any time; upon a page visit, when the visitor has read half of the page, or when he is about to close his navigation tab. The assurance of a dope lead acquisition!
Webmecanik Automation offers you all the tools you need to analyze and track your visitors, feed the relationship with your leads and convert them into customers. The Webmecanik guarantee is the certainty of being accompanied by a team of trainers and a qualified and close support.
