• #Automation feature

Everyone was waiting for it, we worked on it for months, so today I am very proud to announce: the new email builder is available now on Webmecanik Automation. It has never been that easy to create stylish and responsive email campaigns.

Features for successful emailing campaigns

Combining features and user experience, this email editor brings a real breakthrough for both users and receivers of these emails. Already renowned for its contribution to the Mautic open source project of which it is the first contributor, Webmecanik integrates, among others, the open source MJML technology.

Many features already present in Webmecanik Automation's email builder have been improved. For a start, drag and drop has been optimized, for a user experience as fluid as on the most modern mobile applications! The dynamic content, which allows you to automatically adapt the content of your email to the recipient's profile, has been greatly reworked. That's all you need to create a well designed and responsive emailing campaign.

An optimized user experience!

We also wanted to offer to the users of the marketing automation industry where email creation interfaces are often outdated, new functionalities worthy of a pure player.

In particular, the undo/redo or do/undo, the automatic backup of email versions, the application of a style to all elements to save time when setting up the style on the elements, the automated management of the pre-header which is becoming more and more important in email boxes.

This new email builder is available now in the marketing automation software Webmecanik Automation! If you wish to take advantage of it or discover it, contact our team who will be happy to guide you through a tour. I will also share very soon my tips and best practices to optimize your opening rates! 

Lucile CONSResponsable marketing & acquisition, je suis toujours à l'affût de nouveautés digitales. Mon guilty pleasure ? Tester les nouvelles fonctionnalités Webmecanik !

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