#ZeroCarbonEmail: Set an Expiration Date for Your Emails
Discover the email expiration date feature to ensure your communications don’t remain stored after they become obsolete.
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stuck with your old website? migrate to plone with funnelweb.
Many companies and associations have outdated websites, powered by defunct CMSs, or hard-coded. For them, migrating their content to a modern and high-performance system like Plone is very difficult. It is now possible to do it easily with the FunnelWeb script. Migrate your website to Plone For dynamic websites, it was already possible to migrate […]
the first factor of success is the client
You only do good work with intelligent clients. That’s the observation I made last week, when Nathalie, a client, called me to thank me for the work accomplished and the results achieved. Getting to the point The intelligent client gets to the point. They are interested first and foremost in results and keep value judgments […]
never hire a social media expert
I enjoyed reading this article: Why I Will Never, Ever Hire A “Social Media Expert” by Peter Shankman. In it, Peter brilliantly and ironically explains why so-called social media experts annoy him to no end. He had actually planned to title his article: “All Social Media Experts Should Be Thrown Into the Fire”. Why so much […]
website in a box
I recently had the opportunity to speak with a manager from one of the largest communications companies in the world. They recently created a web subsidiary, the merits of which he was praising to me. The principle: volume. With resources suited to their ambitions, that is to say a call center of several dozen people, […]
the web would kill local businesses
A sad story at the end of this week. A famous music store in Grenoble is closing its doors. The reason? Competition from online sales, according to the store manager. This kind of event saddens me: for me, setting the web against local retail does not really make sense; quite the opposite, it is a […]
plone is awesome?!
By using tools every day, we sometimes end up forgetting that what seems obvious to us is not necessarily obvious to those discovering the web and its wonderful world. Thus, yesterday I was presenting Plone to a dynamic business group that wants to equip itself with a tool to showcase its members. The objective of […]
python language of the year 2010
Python: language of the year 2010 We have been using Plone for our projects for 5 years now. Each time Plone is objectively compared with its main competitors (Joomla, Drupal and WordPress), it comes out on top in the key areas of security and user ergonomics. Plone is, however, often cited as a system for […]
the schools of web creation
The new year is often an opportunity to take stock. For 2011, we chose to review the state of Web creation by focusing on the players in this market. Indeed, unlike most other fields, web creation can be approached by professionals with very different backgrounds and perspectives. Which school does your Web partner belong to? […]
use RSS feeds!
At Eureos, we provide RSS feeds as standard for sections such as “News” or “Events” on our clients’ websites. However, we recently discovered as part of a client study that very few companies were using this technology, which is a real handicap in some cases. RSS feeds allow third-party sites to republish and distribute your […]
the pitfalls of the web project brief
When you want to have a website built (brochure site, inter-company platform, e-commerce), common sense dictates that you should write a project brief to clearly define your expectations and your needs. Put that way, it sounds like an unshakable truth. And yet, in practice, it is very often the source of many problems and deep […]
plone versus drupal, worpress and joomla
The 2010 version of the Idealware report has just been released. This document compares the 4 CMSs most used in the NGO world: Plone, Drupal, WordPress and Joomla. The summary of the comparison is as follows: Summary of the Idealware comparison between Plone, Drupal, WordPress and Joomla Plone ranks among the best in essential aspects […]
the 4 steps of the sales process on the web
New technologies have evolved faster than the way companies use them. In barely 10 years, everything has completely changed: it is no longer enough, as in the past, to entrust the creation of your website to the neighborhood IT intern to feel like you exist on the Internet. Here are four key steps to successfully develop […]
e-commerce as a web service
Here is an interesting presentation from the Plone 2010 conference in Bristol (in English). It presents a particularly relevant approach to making a high-level CMS (Plone) coexist with an e-commerce system (here Django lfs). Rather than grafting e-commerce extension modules onto a Plone site, the author sets out his vision of e-commerce as a web […]
test your website!
Web audit: an essential step When clients ask us to take over an existing website, we systematically start by carrying out a full audit. This step allows us to better understand the client’s market, build on what has worked while bringing in what is missing. A free test to ask the right questions A website […]
the right price of a website
How much does a quality website cost? Recently on a forum, a member asked the question of the “average price for a quality professional website”. As is often the case with this type of question, the consensus is precise: prices range from 400 to several hundred thousand euros. That really narrows it down for us. […]
8 winning tips for creating a successful bling-bling website
If you still don’t own a Rolex and you’re over 50, you can still make up for it online by creating a “bling-bling” showcase website for your company. This choice will undoubtedly and cheaply earn the admiration of your loved ones and the recognition of your peers. Here are a few simple tips to dazzle […]
you are too well ranked
This week, a client calls about their company space on one of our business platforms: “Sir, I would like to cancel my subscription. Because of you, no one can find my site, you are always ranked better.” A little taken aback, I ask a few questions and eventually come to understand: when searching for the […]
should we be wary of open source?
Since its creation, Eureos has relied on Open Source tools: SugarCRM for CRM, Plone for websites and intra/extranets, LimeSurvey for satisfaction surveys or market research (coupled with PSPP). I’m not even talking about our Ubuntu servers and the slew of small tools that, without their developer community, would have cost us a fortune on the […]
the 250-euro online store
On the websites of internet service providers, you can find people who unabashedly submit calls for tenders for an e-commerce site for 250 euros, and others who are ready to spend 100 euros for organic search ranking in 1st position on Google for keywords such as “car”, “real estate” and other “tax credit”. Common misconceptions […]
the new plone has arrived
Eureos is not an IT company. On the web as elsewhere, doing business development is above all about understanding your market, finding or reconnecting with your customers, and closing sales. For the rest (the technical implementation of websites and extranets), there is Plone: Plone is the content management system (CMS) that allows us to spend 80% […]
corporate video: work on your message!
In the field of corporate video, as is often the case in the world of imagery, the best sits alongside the worst, and the line is thin. While publishing a high-quality video on your website can be a powerful communication tool, it is quite easy to get it wrong, or even lapse into bad taste, […]
the end of the king keyword?
As recently as not long ago, a project manager was telling me about a kickoff meeting with an industrial client (at Eureos, we begin web projects with a marketing study). While the subject of the meeting concerns the company’s market positioning, its competitors, its offer, its strengths, the client has only one word on his […]
retailers, internet marketing and the mirages of the web
I have a friend who runs a portal with relatively respectable traffic (1,000 visitors a day on average). His site is dedicated to a small town in France. He regularly wonders what business model to put in place to monetize his site, without relying solely on Google Ads, which barely covers his hosting costs. The […]
results against the all-free approach on the internet
Everything is free on the Internet Last week, an IT professional was complaining on a forum about competition from “free” on the Net. He was asking whether it was still possible to make a decent living from IT. Some quite rightly replied that obviously yes, and that the free economy was a cash machine. It […]
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