Download this must-have guide to start your marketing automation journey.

Webmecanik Resources

All the sales and marketing resources you need to understand and optimize your customer journey.

Our latest publication

The 6 steps to apply the new CNIL recommendation on email tracking with Webmecanik

Discover how Webmecanik enables you to apply CNIL recommendations and ensure compliance for your email tracking.

This might interest you

Base Innovation chooses Webmecanik Automation and multiplies its marketing and sales effectiveness

Business cases

Webmecanik vs Brevo Benchmark

Benchmarks

Migration from Mautic to Webmecanik: how 410 Gone regained control of its marketing

Business cases

Explore resources

Webmecanik and Marketo benchmark

Discover the comparison of Webmecanik and Marketo marketing automation software

Webmecanik vs Salesforce Marketing Cloud Benchmark

See the comparison of the marketing automation software from Webmecanik and Salesforce Marketing Cloud

Benchmarks

Webmecanik and Hubspot Benchmark

Discover the comparison of marketing automation software from Webmecanik and Hubspot

Marketing persona

Download our complete buyer persona kit

Benchmark template

Make your search for a marketing automation solution easier by downloading our template.

Business Case : Axys Consultants

By integrating marketing automation in the field of human resources (HR automation), Axys Consultants was able to optimize its recruitment process

Business cases

Marketing Automation and Human Resources

Axys Consultants tells us how its recruitment process was improved thanks to the use of marketing automation in the field of human resources.

Marketing Automation in the highly competitive airline ticket sector

Algofly explains to us how, thanks to marketing automation, its revenue and lead generation increased despite a highly competitive sector!

Marketing Automation in the tourism industry

The Paprika agency shares its successful experience in the B2C tourism world on behalf of its client Deep Nature. Deep Nature is one of the leaders in spas for luxury hotels. Their challenge is digitizing relationships and developing brand awareness, often overshadowed by the hotel's reputation. The implemented marketing and digital strategy covers many aspects: deployment of an e-commerce site, a content strategy, all structured around a marketing automation tool.

The emailing checklist for marketers

Webmecanik accompanies you towards compliance GDPR

Checklist

White paper: Marketing automation in 12 key steps

How to ensure you deliver the right content to your target audience at the right time

White papers

White paper: 9 Steps to start your marketing automation project

Discover the key steps to set-up your first marketing automation strategy properly

White papers

Business case: Deep Nature

In the B2C Tourism sector, we present Paprika's business case in deploying an e-commerce website, content strategy and marketing automation.

Business cases

Marketing Automation and Information Technology

In the B2B IT sector, the Aressy agency presents its success with a content strategy and automated webzine using marketing automation for T-Systems.

Marketing Automation in the automotive industry

In the B2C automotive sector, the Indexel agency presents its success with targeted and automated emailing on behalf of Renault Sport Technologies.

How to manage your contacts' data?

This white paper explains how to synchronize your CRM and marketing automation tools to better manage and optimize the value of your data.

What are the best practices for Landing Pages?

A pragmatic white paper to enhance your landing pages in order to optimize lead conversion.

Join over 700 companies powered by our marketing and CRM solution.

From initial touchpoint to final conversion, Webmecanik guides you through every step of the sales funnel to transform your data into a true driver of growth.