Summer has been productive at Webmecanik ☀️ Our team has worked hard to bring you some great new features for the end of the year. This September, we are starting off gently with a new anti-bot solution, an alternative to Google reCAPTCHA, and new scoring rules. Stay tuned for more updates!
New Feature
The new alternative to Google reCAPTCHA: Cloudflare’s Turnstile
Having an anti-bot solution in your marketing forms is essential to protect the performance of your marketing campaigns.. Webmecanik Automation, which already integrates Google’s reCAPTCHA, now offers a new GDPR-friendly alternative ?: Cloudflare’s Turnstile.
This CAPTCHA solution relies on information already collected by third parties (such as device manufacturers), avoiding the collection, modification, or storage of data. For more information on how Turnstile works, Check out their article.
Improvements to Your Features
New Scoring Rules
New scoring criteria appear in your marketing automation software. You can now award points to your contacts more finely, based on their actions on your website, their engagement with your content, or even their inactivity!
The new rules include:
- Adding points for a click in an email
- Adding points for a click in an SMS
- The ability to reset contact points
- Adding points for attending a Livestorm event (webinar)
These new criteria, added to the advanced scoring we presented before the summer, allow you to go further in your strategy. If you want to improve or implement scoring with Webmecanik Automation software, contact our team ?
Teasing Upcoming Features ?
We are sure you will like the upcoming features ? How about easier styling of your forms created by Webmecanik Automation? Or maybe, scheduling your emails without any headaches? Find out next month!
