Articles, conseils et retours d’expérience pour maîtriser l’inbound marketing et optimiser la relation client.
Automation Update – January 2018 We are pleased to inform you of the release of the new version of your Webmecanik Automation software! This contains many new features and functionality improvements! You will find many campaign actions, new fields for your forms, and internal notifications for campaigns and point triggers. List of Functionalities Contacts and […]
Automation Update – August 2017 We have the pleasure of informing you that the new version of your Webmecanik Automation software will soon be released! You will find new CRM integrations, performance improvements for importing files, UTM tracking for email links, as well as new campaign conditions. List of New Features UTM Tracking It is […]
Content of the December Automation Update 2016 We have the pleasure to inform you that a new update to your Webmecanik Automation has arrived! Attention: this update cannot be applied to accounts using GoToWebinar. These accounts will be updated in our next release due at the end of December/beginning of January. This update comes with multiples […]
Investors Confirm their Confidence in the Mautic Project Mautic is the first open source marketing automation software. Last February founder David Hurley managed to raise seed funding of $600,000. Barely six months later, with a strong team now behind him, the company has achieved Series A funding of $5 million. Webmecanik is the second largest contributor to the […]
The Backbone of Automation Mautic is an essential name in the Marketing Automation universe. As the only major Open Source and royalty-free solution, it represents a powerful alternative to American giants like Hubspot, Marketo, Pardot, or Eloqua. At Webmecanik, we chose Mautic. We are the major contributor of this Open Source project and have built, […]
Automation Update for September 2016 After a hopefully pleasant summer holiday, we’re happy to inform you that the upcoming update contains many new functions! Such as a new email editor and more flexible landing pages, contact management through lead stages, synchronisation with Salesforce becoming bidirectional, the monitoring of mentions and hashtags, and Twitter message posting, and a […]
Contents of the Automation Update for August 2016 I am writing today to let you know the updates that will be implemented to your Automation accounts from today through to Monday. This will include one new feature (don’t worry, more are coming soon!). We have been working hard on software stability for the past two […]
The sales and marketing team at Webmecanik focuses on a unique goal as its offer is now going international: GROWTH. Acquiring clients and assisting them in a way that only we know how, and attracting the best new talent and developing them is not easy. To keep our dynamic and solution-oriented approach we needed to […]
In this changing context, what are the consistent KPI’s to monitor? Webmecanik has attended to its first event in Germany last week. The Search Marketing Exposition is a cycle of conferences, attracting world-famous speakers in the field of digital marketing. “Please! Let me know what the last trends are talking about traffic acquisition?” Rand Fishkin […]
“SMX is the best address for topics such as SEO/SEM!” said Vaceslav Klassen (Rohde & Schwarz) after attending to the previous edition of the event. As Webmecanik will be in Munich in two short weeks as an exhibitor for the first time in Germany; this quote gives me an excuse to remind communication agencies the […]
Webmecanik’s solution gives consulting agencies the power to decide what rate to apply to their clients to automate multi-channel customer relationships and measure results. Paris-Annecy le 24 Novembre 2015 Webmecanik, Marketing Automation software editor, is launching a solution designed for consulting agencies that is 2 to 5 times cheaper than equivalent solutions. The […]
Le Vertone’s Green Paper on inbound marketing has just been published. I was happy to participate in an interview with some of the market’s most important editors such as Oracle, Hubspot, and Marketo, as well as our friends from Zuma, 1min30, Aressy, Pim-Bim, Les Navigateurs ou Plezi. A summary of the state of B2B inbound […]
This year marks Eureos’ 9th anniversary. We have a lot to celebrate and we have two announcements to make. But let’s start with a look back over the road we’ve travelled. Our story The company was founded in 2006 by Jérôme and Jean-Marc whose project was to put industrial companies in contact with one another […]
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